Category: Small Business (Page 1 of 7)

Decoding Security 118: No Small Thing

Decoding Security is celebrating National Small Business week by sharing simple recommendations that small businesses can use to protect themselves from today’s ever evolving cyberthreats. But first, we take a look at what’s trending in the news. Two additional security updates were released by the Drupal security team last month as part of continuing maintenance efforts after the discovery of the initial Drupalgeddon2 vulnerability in March. Drupal is urging its users to implement these updates immediately to avoid possible compromise. Meanwhile, the RSA Security Conference took place in San Francisco last month, drawing thousands of attendees from across the globe. However, the third-party mobile app built for the mega IT security conference was found to have a vulnerability, which could have potentially leaked the first and last names of attendees.

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Website Security Trust Factors

4 Simple Ways Trust Can Increase Credibility, Convert Web Traffic, and Keep Visitors Coming Back

Would you do business with a company you don’t trust? Believe the words or intentions of someone who seems deceptive? How about confide in someone you don’t know very well?

The obvious answer is no. Trust is one of the most important factors in any relationship, whether it be personal or professional. Despite this, only 22 percent of brands are trusted.

As a website owner, it is critical your visitors trust your website—otherwise they’ll leave and may not return. After all, it only takes users 50 milliseconds to form a first impression of a website, a very short window to prove credibility.

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sitelock website security insider q3 2017

Nancy and the Terrible Tale of Malware

Nancy is a small business owner who runs an ecommerce store selling women’s clothing. She knows there’s a lot of competition out there, so she works hard to make her customers happy. She’s found that one of the best ways to attract new customers and keep them coming back is by creating a feature-rich, user-friendly website that visitors love to use. Nancy’s website provides an easy shopping experience for her customers thanks to the features included with ecommerce plugins like Magento and WooCommerce. It also includes linked social media accounts, videos, pages of merchandise, and more!

One day, Nancy woke up to an inbox full of emails from frustrated customers. Something was wrong with her website! 

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startup website

4 Steps to Securing Your Startup Website

As a startup, your website is critical to your success: it’s the face of your business and likely your primary channel for revenue and lead generation. However, your website and your business are put at risk every day by an unseen threat: cyberattacks.

The average website experiences 59 attacks every day, any of which could result in stolen customer data, blacklisting by search engines, or suspension by your web host. A successful attack on your site could also impact revenue, tarnish your reputation, and degrade customer loyalty. To protect against a possible cyberattack and mitigate the consequences it could have on your business, you’ll need to invest in website security.

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sitelock podcast

Decoding Security 106: The Nightmare Before Christmas

If a compromised credit card isn’t on your wish list for Black Friday and Cyber Monday, then be sure to check out the latest episode of Decoding Security! Your hosts, SiteLock Security Analysts Jessica Ortega and Ramuel Gall,  have some simple tips that all holiday shoppers can follow to keep your information safe.

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eCommerce Website Security

What is PCI Compliance?

Did you know that 27 percent of consumers don’t shop online due to fears their personal information might be stolen? Or that 65 percent of consumers who have had information compromised due to online shopping will no longer shop online or return to the site their information was compromised? These alarming statistics are based on a survey conducted by SiteLock in Q4 2017, in which 1,017 consumers were asked to assess their views on online shopping. These survey results illustrate that consumers are reluctant to shop online out of concern their personal information is not being protected from eCommerce stores.

As an eCommerce owner, are you doing enough to address and overcome your customers’ fears? If not, don’t worry – we’ll explain how you can protect your customers by using PCI compliance. We’ll also make sure you understand the ins and outs of PCI compliance, the steps to get started, and the penalties for not meeting PCI standards.

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holiday shopping online

Why Your Customers Fear Online Shopping

Ecommerce sites can look forward to overstuffed stockings this holiday season. Holiday sales are expected to increase by at least 4 percent this year, for an anticipated total of $1.04 trillion – and for the first time, online spending is expected to exceed in-store sales. In fact, consumers plan to spend 51 percent of their holiday shopping budget online, compared to 42 percent in stores.

Despite these trends, a recent study by SiteLock shows that nearly one in three online shoppers do not plan to shop online at all during the holidays.

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Decoding Security 105: You’re Not Too Small To Be Hacked

Can your small business afford being hacked? According to CNBC, 50 percent of all small businesses have experienced a breach – and 60 percent of victims are out of business within six months due to the hefty cost of recovery. What makes small businesses such an easy target, and what can business owners do to keep their digital doors open? Find out in the latest episode of Decoding Security, as  Website Security Research Analysts Jessica Ortega and Michael Veenstra discuss small business cybersecurity, recent security news, and more.

You can learn more about cybersecurity in our previous episode, Endpoint Security. Check out past episodes of Decoding Security and subscribe for more on YouTube, iTunes, and Google Play!

security research

What is Cybersecurity?

As high-profile data breaches, such as Equifax, continue to dominate headlines,  the topic of cybersecurity – or lack thereof – has commanded greater attention. The word ‘cybersecurity’ has become the media’s latest buzzword…and for good reason. New research reveals that websites experience 63 attacks per day, per website on average – this is an upsurge from the reported 22 attacks per day in 2016.

It has become clear that regardless of a company’s size or industry, data breaches are inevitable. That said, it’s important to fully understand what cybersecurity is, as well as the different types of cybersecurity, so you can protect your business, personal information, and stay informed with what’s happening in the industry.

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secure your website

Decoding Security Episode 102: Securing Your Website

In light of the recent Equifax breach, you may be wondering how you can secure your website and prevent a similar event from happening to you. Join Web Security Research Analysts, Michael Veenstra and Jessica Ortega, for a refresher course on the basic steps every website owner should take to protect their website from hackers and cybercriminals.

If you found this week’s episode helpful, visit Decoding Security on your preferred podcasting service, including iTunes and Google Play, to leave a review and subscribe so that you don’t miss future episodes!

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